experience

A theme park in your pocket: how an app becomes part of visiting Efteling

2016-10-12T09:54:49+00:00

The theme park industry argues theme park apps are a golden opportunity to enhance and enrich visitor experiences. This study identifies the promised Efteling experience, how the app feeds into this experience, and analyses how this is put into practice. | Author: C. Glazenburg (2014)

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